04 Apr 2007 at 10:36 - 87
Well... if monthly-fee was a reason of WoWs success, where are the hundreds of other - partially equally old, partially older - games of that kind WITH a fee? I don't see the fee as the big pro. Although there always are implications.
Such as the treadmill. The concept of artificially slowing down things or making you pay (ingame-)currency for speeding up things (like faster travel), which technically is again "using up time spent (to get the currency)". Additionally, this empowers addiction, as it enables you to put incentives on reaching certain goals (for example: Mounts allowing for quicker travel as well, once you reach level x and have enough currency to buy it).
It makes more sense when there is a monthly fee.
It can be used for content-stretching as well, granted, but a circular released game, such as guild wars, or a completely story-driven game would have much more negative effects, such as the disruption of the pacing the story has, or the fact that such a system doesn't allow for short playing instances, maybe making you cease playing after a week in which you didn't have the two hours you feel to need to get anything accomplished, not returning.
Here, again, the fee has a "positive" effect.
You try to make it worthwhile. An incentive to restart even after stopping. Also, you usually have to pay some fee to not having your account deleted due to inactivity (if you choose to cease paying. But honestly - subscriptions are one of the oldest tricks in the world. People do not unsubscribe easily. Not because it is made hard by the company - not necessarily.) Thus making you pay, thus making you play to have it remaining worthwhile.
So:
Fee - traditional benefits. Then again, the success of Blizzards battle.net games (and the fact that most other games now apply the prinicple of no fee there as well) shows clearly how well the shift in paradigmas went on that front (most critics that time brought the exactly same arguments as now). Because I happen to be one of those that remember the big fuss about Blizzards "great platform" that would require "no fee", contrary to what most other platforms (if they existed) would do.
Last but not least: Marketing
I don't know how it is where you guys all live, but here, in Germany, press coverage of WoW is much greater than of Guild Wars. Has been, all the time, even before the start. Big special articles on how the betas go on how the game is, on how it is continuing to grow etc., big interviews with players, posters (four of them, I think), four or five consecutive issues had 16 page strategy guides on WoW each... I mean, on one of the two biggest PC Gaming magazines over here. On Guild Wars? I am surprised that the exclusive GW2/GWEN article even made the title page (it only covers about 1/8 of it, but it is there) Prophecies? I think one article, 2 pages. And there was a beta access key in one issue, but not great advertising.
WoW has been hyped a lot. It had been there - for a large crowd - long before release. And after that, the avalanche effect set it. "We're the big successful game, we have x millions of players, we DOMINATE the market, come to us!" Success as a reason to make them even more successful.
It has been one-sided. I don't say that it had the only effect, I don't say it had a superior effect. It was a major factor of influence. As everything is.
I, for one, have started playing because of the premises: I really liked the idea of role-playing combined with aspects reminding of Magic: The Gathering. It has not disappointed me.
Then again, the fee was a factor for me. Although I always only see it negative, as a reason NOT to play, never positive, as a reason to play a game.
So finally, let me say: Tempus Fugit. Time flees. The world is changing. Battle.net started the revolution for "normal" internet platforms, more or less. Nowadays, you expect it. Archlord has already been converted from "fee" to "no fee". Maybe MMORPGs will follow up next. I don't know.
For me, Guild Wars has blown a hole into the mountain, and hopefully, GW2 will lay the tracks through it - a revolution. And yes, I actually DO like the gameplay. It has some unique parts to it. Although I miss being able to craft or do other "social" jobs (traders with "discount on NPCs"-skill ftw! - loved RO for that).
But keeping the Battle.Net in mind, and Archlord (which would be candidate for changing to if I wanted classical MMORPG gameplay) I can't help but think about the last German Emperor, Wilhelm II when it comes to people praising the benefits of a fee. The mentioned emperor is said to have stated:
"Ich glaube an das Pferd. Das Automobil ist nur eine vorübergehende Erscheinung." which I would translate into: "I believe in the horse. The automobile is only a temporary phenomenon."
No offense meant. It's just the association that comes to my mind.