I've been playing Guild Wars for more close to 2 years now and I'm a bit disappointed by how unimportant the guilds in the game are. There is little incentive to find a guild and stick with them.
If I could change anything anything in the game, I would improve the guild structure and try to make them more valuable to players.
1. I would add a title that would reward guild leaders (and officers) with points everytime a member stayed in the guild for 30 days (1 month) and played at least 1 hour in that month. The titles would also have a special reward attached to them, such as free access once per day to FoW (even without Favor), access to unique weapons…etc. The guild itself would also earn points for each member who played for 30 days which could be cashed in for special features (i.e. all members of the guild would be given special consumables that give +10 energy and +20 armor for a limited time).
2. I would increase the maximum number of members in a guild, and create a high level zone that can only be reached directly from a guild hall with the appropriate NPC. So if your guild had the NPC, you could ONLY access this area from the guild hall…meaning you could only group with players from inside your guild hall to form teams.
3. I like the idea of faction, and how players must all contribute points into their guild for special benefits. I would continue this tradition, but I would also improve the rewards for players who farm faction and for guilds who collect the faction. I would make new high level armor sets that could only be accessed if you donated a minimum amount of faction.
4. I would continue to keep the faction penalty in (% of faction decreases everyday), but I would also give guilds more things to spend their faction on. Special merchants, access to high level zones, special rankings, etc.
5. We need dragons to slay. Create a special arena (if the guild is over a minimum amount of faction), that allows 24 players to go tackle a high level area that caps off with a dragon (similar to DAoC). If you kill the dragon, only 1 super amazing item will drop, improving the repeatability of the area.
6. I would create special rewards for high level zones that were cleared by teams consisting of only members from the same alliance (if all 8 players are from the same alliance, they have a chance for a rare drop that would not occur if they were a pickup group).
7. Create auction houses, but with a twist. Selling an item in an auction house would result in a 6% tax on the sale (which is used to remove money from the market). However, if a guild achieved a certain goal, the tax is reduced for members of the guild.
Basicly, I'd like to see the guild made more of a focal point for players.
G


