Sloowwww Loadinggg

I recently installed GW: Factions for my laptop. Everything seems to run nice, the graphics are good and what not, good game speed on the main menu, music isnt choppy either. But when I go to play the game in PvP mode. The loading is HORRIBLE! It's been about 10-15 minutes and it's merely at 15%.

How can I fix this??

Use the -image switch after the Guild Wars shortcut.

It is probably downloading the content for the area you are going to - all the updates that have occurred since Factions came out.