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I cant see paying 15$ a month to play a game, 180$ a year, and 720$ wasted over that 4 year period,
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Like I pointed out before - that may be true, but I also haven't done anything close to everything WoW has to offer yet. PvP is much bigger, the world is much, much, MUCH bigger, and there's so many more dungeons to do it's absurd (and contrary to what the guy said about Burning Crusade, it's much more interesting than the classic version. Some of the newer instances, and especially the boss fights, are very creative now that Blizzard is starting to learn that people will only grind through 40 man tank-n-spank raids so often before they get bored and quit).
Guild Wars? Done it all twice and then some. Yea, it only cost me about $175 or so, but I also ran out of things to do much quicker.
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Not 50$ - 100$ for a game and then still keep paying to use it.
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It "should be" priced at whatever people will pay for it just like every other product on earth is, and most people will pay an up-front cost plus a subscription (and as an aside, your "up-front cost" also includes your first month's sub, so you're paying roughly $25-$35 for the game itself, not 50-100).
I've plopped about $250 into WoW and it's two expansions so far and it's been worth it. I've spent about $2700 on cable/satellite over the same time period and gotten maybe half the entertainment, and at roughly $5/hour, if you don't get any snacks, movie theaters are out of the question too.
Yea, it's more expensive than Guild Wars, but it's also a lot more involved. I'd still play Guild Wars instead of WoW... but funny thing.... I've had nothing new to do in it for over a year now. If I were interested in replaying the same thing over and over, I'd just spend all my time playing Baldur's Gate or Planescape:Torment again. They're better games than Guild Wars and WoW combined and I only paid about $20 for each, but
I've already done everything there is to do in them and I don't want to just keep repeating the same content over and over and over.
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Just download their game client off their site.
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Not to the point, really, but I strenuously object to this approach. Blizzard's entire digital purchasing and content delivery system is an unmitigated disaster.
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I dislike subscription games.
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Then don't play them. Your personal preferences say nothing about the quality of the product. I hate paying too much for cars and I can't afford a Porsche GT3. Doesn't mean it's not a great car, just means it's not for me.
That's really what it comes down to. Yea, it costs more, but you get a whole hell of a lot more too. Guild Wars is short, lacks most of the basic features of modern MMOs (and even some basic features of semi-modern 3D games in general) and it's not being actively updated. That's a tradeoff for it being cheap. If that's okay with you, and you're happy spending years playing the same things over and over, fine. Not all of us can do that. I'd rather spend $15 a month and know that there's still a ton of things to experience in the game that I haven't gotten to yet even after years of playing it. At the same time, I enjoyed Guild Wars, and I think I got my money's worth from it, but there's just nothing left to do because they're not maintaining the game anymore in any serious way.
Bottom line: Some (most?) people don't mind paying more to get more when they can.