NCsoft Q1 2008 Financial Results Announced
Buster
http://www.plaync.com/us/news/2008/0..._q1_finan.html
SEOUL, South Korea, May 15, 2008—NCsoft® Corporation (KSE: 036570.KS) today announced financial results for the quarter ended March 31, 2008. On a consolidated basis, sales came to KRW (Korean Won) 88.1 billion (US $84.3 million), operating income of KRW 19.7 billion (US $18.9 million), and net profit of KRW 8.1 billion (US $7.7 million). Operating profit showed significant improvements quarter over quarter (63%) and year over year (16%).
Popularity of the Lineage® series in Asia, sustained sales of Guild Wars® and City of Heroes® in North America and Europe, and a decrease in expenses such as advertising and other variable sales costs were some of the primary reasons for the increase in operating income. Of note in Q1 2008, Lineage II reached record-high sales since its 2003 release.
In Q1 2008, NCsoft decided to take a one time write-off expense for the advanced development costs associated with the Spacetime Studios project, after determining the project did not fit into the company’s core development plan. That left a net profit decrease of 22% quarter over quarter and 43% year over year. However, excluding the write-off expenses, net profit would be KRW 15.2 billion (US $14.5 million) an increase of 48% quarter over quarter and 8% from the same quarter last year.
By region, sales came to KRW 49.8 billion (US $47.7 million) in South Korea, KRW 10.9 billion (US $10.4 million) in North America, KRW 8.9 billion (US $8.5 million) in Europe, KRW 9.6 billion (US $9.2 million) in Japan, KRW 2.8 billion (US $2.7 million) in Taiwan, and KRW 6 billion (US $5.7 million) in royalty income. The percentage breakdown of sales by region shows 57% in Korea, 12% in North America, 10% in Europe, 11% in Japan, 3% in Taiwan and 7% from royalty income.
By game title, sales came to KRW 29 billion (US $27.8 million) from Lineage, KRW 35.7 billion (US $34.1 million) from Lineage II, KRW 5.4 billion (US $5.2 million) from City of Heroes/City of Villains® and KRW 9.5 billion (US $9.1 million) from Guild Wars. The percentage breakdown of sales by game title shows 35% from Lineage, 43% from Lineage II, 7% from City of Heroes/City of Villains and 12% from Guild Wars.
NCsoft CFO Jaeho Lee said, “As proven once again in the Q1 financial results, we strongly believe our key franchise products, such as Lineage and Guild Wars, will meet our sales target with a strong customer base and continued content updates going forward.” And he added, “We plan to ensure the smooth launch of many new products in the next two to three years, which will strengthen our position as a global leader in online games.”
This summer NCsoft plans to launch its third closed beta test of Aion® before formally launching the much anticipated product later in the year. Casual online games such as Point Blank™, Punch Monster™, Dragonica™, and Love Beat™ are also scheduled for an official service launch later in the year.
SEOUL, South Korea, May 15, 2008—NCsoft® Corporation (KSE: 036570.KS) today announced financial results for the quarter ended March 31, 2008. On a consolidated basis, sales came to KRW (Korean Won) 88.1 billion (US $84.3 million), operating income of KRW 19.7 billion (US $18.9 million), and net profit of KRW 8.1 billion (US $7.7 million). Operating profit showed significant improvements quarter over quarter (63%) and year over year (16%).
Popularity of the Lineage® series in Asia, sustained sales of Guild Wars® and City of Heroes® in North America and Europe, and a decrease in expenses such as advertising and other variable sales costs were some of the primary reasons for the increase in operating income. Of note in Q1 2008, Lineage II reached record-high sales since its 2003 release.
In Q1 2008, NCsoft decided to take a one time write-off expense for the advanced development costs associated with the Spacetime Studios project, after determining the project did not fit into the company’s core development plan. That left a net profit decrease of 22% quarter over quarter and 43% year over year. However, excluding the write-off expenses, net profit would be KRW 15.2 billion (US $14.5 million) an increase of 48% quarter over quarter and 8% from the same quarter last year.
By region, sales came to KRW 49.8 billion (US $47.7 million) in South Korea, KRW 10.9 billion (US $10.4 million) in North America, KRW 8.9 billion (US $8.5 million) in Europe, KRW 9.6 billion (US $9.2 million) in Japan, KRW 2.8 billion (US $2.7 million) in Taiwan, and KRW 6 billion (US $5.7 million) in royalty income. The percentage breakdown of sales by region shows 57% in Korea, 12% in North America, 10% in Europe, 11% in Japan, 3% in Taiwan and 7% from royalty income.
By game title, sales came to KRW 29 billion (US $27.8 million) from Lineage, KRW 35.7 billion (US $34.1 million) from Lineage II, KRW 5.4 billion (US $5.2 million) from City of Heroes/City of Villains® and KRW 9.5 billion (US $9.1 million) from Guild Wars. The percentage breakdown of sales by game title shows 35% from Lineage, 43% from Lineage II, 7% from City of Heroes/City of Villains and 12% from Guild Wars.
NCsoft CFO Jaeho Lee said, “As proven once again in the Q1 financial results, we strongly believe our key franchise products, such as Lineage and Guild Wars, will meet our sales target with a strong customer base and continued content updates going forward.” And he added, “We plan to ensure the smooth launch of many new products in the next two to three years, which will strengthen our position as a global leader in online games.”
This summer NCsoft plans to launch its third closed beta test of Aion® before formally launching the much anticipated product later in the year. Casual online games such as Point Blank™, Punch Monster™, Dragonica™, and Love Beat™ are also scheduled for an official service launch later in the year.
Kattar
Heh, no mention of GW2 launching or even testing. At least we're still beating CoH/CoV. Lol.
miskav
Woo GW>CoH ;D
DarkNecrid
Guild Wars !> CoH/CoV...
Ctb
Quote:
Originally Posted by DarkNecrid
Guild Wars !> CoH/CoV...
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Although, the majority also thinks Lineage II is anything other than a giant pile of frustratingly boring crap, so the majority's mental faculties are a bit suspect... as is the case with most majorities.
DarkNecrid
Quote:
Originally Posted by Ctb
The majority disagrees.
Although, the majority also thinks Lineage II is anything other than a giant pile of frustratingly boring crap, so the majority's mental faculties are a bit suspect... as is the case with most majorities. |
It isn't better than both because of that, which is what I was saying.
Solas
Woah would never have tought GW brings in more money then CoV/H
always wanted to try it, went WoW instead though.
still as long as GW is still making money it must be a good sign.
always wanted to try it, went WoW instead though.
still as long as GW is still making money it must be a good sign.
Bryant Again
Ouch, poor CoH : o
Ctb
Quote:
It isn't better than both because of that, which is what I was saying. |
I'll quit being a dick now, though. I realize you're just referring to your personal opinion on the matter versus that other guy's; I'm just being pedantic.
Ravious
Wow GW made $9.1 million that quarter! That is insane! I bet as soon as they start releasing GW2 info, they are going to get another sales hit.
Rock on, A.Net, rock on.
Rock on, A.Net, rock on.
Ctb
Quote:
Originally Posted by Ravious
Wow GW made $9.1 million that quarter! That is insane! I bet as soon as they start releasing GW2 info, they are going to get another sales hit.
Rock on, A.Net, rock on. |
Ravious
I think I (barely) understand your theory, but I fail to see how you go from Occam's "By game title, sales... KRW 9.5 billion (US $9.1 million) from Guild Wars" to your complex theory.
Please share whatever secret shareholder info you have because if I was a shareholder and they said "this product sold this much" but the truth was "this product is being subsidized to make it look like it sold this much." I would not be a happy investor.
Please share whatever secret shareholder info you have because if I was a shareholder and they said "this product sold this much" but the truth was "this product is being subsidized to make it look like it sold this much." I would not be a happy investor.
Kashrlyyk
Quote:
Originally Posted by Ctb
I don't know about that. Most of the sales come from Lineage II, but, more importantly, most of the titles sold were sold in South Korea where that game is very popular. It's a safe bet that Lineage II is basically subsidizing the other games at this point.
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Bryant Again
L2 is a pretty popular game over there, but I really don't see or hear about a whole lot of people playing it in the states. It's proof that a games success is never universal.
Ctb
Quote:
Originally Posted by Ravious
I think I (barely) understand your theory, but I fail to see how you go from Occam's "By game title, sales... KRW 9.5 billion (US $9.1 million) from Guild Wars" to your complex theory.
Please share whatever secret shareholder info you have because if I was a shareholder and they said "this product sold this much" but the truth was "this product is being subsidized to make it look like it sold this much." I would not be a happy investor. |
You don't invest in the video game, you invest in the company. I know maths are tough sometimes, but stick with me here.
57 is a lot bigger than 12 or 10, and 34.1 million is a LOT bigger than 9.1 million. I don't know how much it costs to maintain and market Guild Wars, but the net profit was $7.7 million dollars. Not having Guild Wars would have meant a net loss of $1.4 million minus whatever it costs to operate the game per quarter. Not having Lineage II, however, may well mean not having a company anymore, and that means no Guild Wars.
This is all voodoo, like all economic analysis, and I would never claim to really know that much about economics since it's all bogus smoke and mirrors anyway. However, taking the numbers at face value and adding a few sound assumptions, Lineage II is keeping the company afloat while Guild Wars may or may not be completely paying for its own upkeep.
Gregslot
Quote:
Originally Posted by Ctb
Despite your smarmy choice of wording, I'll respond. Once.
You don't invest in the video game, you invest in the company. I know maths are tough sometimes, but stick with me here. 57 is a lot bigger than 12 or 10, and 34.1 million is a LOT bigger than 9.1 million. I don't know how much it costs to maintain and market Guild Wars, but the net profit was $7.7 million dollars. Not having Guild Wars would have meant a net loss of $1.4 million minus whatever it costs to operate the game per quarter. Not having Lineage II, however, may well mean not having a company anymore, and that means no Guild Wars. This is all voodoo, like all economic analysis, and I would never claim to really know that much about economics since it's all bogus smoke and mirrors anyway. However, taking the numbers at face value and adding a few sound assumptions, Lineage II is keeping the company afloat while Guild Wars may or may not be completely paying for its own upkeep. |
Please correct me if im wrong.
Ravious
Well I wouldn't be smarmy if you read and responded to my post rather than quoting it and talking about something completely different (which isn't even apparent until you clarified it). I know words are tough sometimes, but stick with me here.
I said basically it is amazing that Guild Wars sales is still so high (considering relatively no new content and no subscription fees in most of the world). You said in direct response, "I don't know about that... blah blah subsidization." Subsidization has almost nothing to do with Guild Wars continued sales. It deals with NCSoft's health as a company and the subsidiaries' healths for sure. So maybe you just responded to the wrong post.
I said basically it is amazing that Guild Wars sales is still so high (considering relatively no new content and no subscription fees in most of the world). You said in direct response, "I don't know about that... blah blah subsidization." Subsidization has almost nothing to do with Guild Wars continued sales. It deals with NCSoft's health as a company and the subsidiaries' healths for sure. So maybe you just responded to the wrong post.
jhu
Quote:
Originally Posted by Ctb
Despite your smarmy choice of wording, I'll respond. Once.
You don't invest in the video game, you invest in the company. I know maths are tough sometimes, but stick with me here. 57 is a lot bigger than 12 or 10, and 34.1 million is a LOT bigger than 9.1 million. I don't know how much it costs to maintain and market Guild Wars, but the net profit was $7.7 million dollars. Not having Guild Wars would have meant a net loss of $1.4 million minus whatever it costs to operate the game per quarter. Not having Lineage II, however, may well mean not having a company anymore, and that means no Guild Wars. This is all voodoo, like all economic analysis, and I would never claim to really know that much about economics since it's all bogus smoke and mirrors anyway. However, taking the numbers at face value and adding a few sound assumptions, Lineage II is keeping the company afloat while Guild Wars may or may not be completely paying for its own upkeep. |
additionally, your assumption of a $1.4million loss without guild wars isn't correct. the $9 million in sales for gw is revenue, not profit. ncsoft's total profit was $7.7 million. you don't know how much profit gw contributes to this. it could be a little, it could even be negative. without a complete breakdown of the numbers, you really don't know.
jhu
Quote:
Originally Posted by Ravious
Wow GW made $9.1 million that quarter! That is insane! I bet as soon as they start releasing GW2 info, they are going to get another sales hit.
Rock on, A.Net, rock on. |
Lord Sojar
They will always make profit, because their market area is current in massive expansion, and has been since games emerged. The day they lose profitability is the day MMOs stop growing. I probably will be dead before that happens.
That doesn't excuse their flaws as a company. I am not impressed.
That doesn't excuse their flaws as a company. I am not impressed.
FrAnt1c??
You have to pay monthly fees for Both Lineage games btw, that might explain why it yields such high revenue
Ctb
Quote:
You said in direct response, "I don't know about that... blah blah subsidization." |
Quote:
perhaps you're making the wrong assumptions. you'd get better numbers in their annual and quarterly reports rather than a press release. |
Quote:
you don't know how much profit gw contributes to this. |
DreamWind
Um wait a sec...am I reading this right? Are you telling me WoW's profits are more than all of NCsofts combined? Maybe I don't know what I'm talking about...
Ctb
Quote:
Originally Posted by DreamWind
Um wait a sec...am I reading this right? Are you telling me WoW's profits are more than all of NCsofts combined? Maybe I don't know what I'm talking about...
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Lord Sojar
Did I mentiont their secure website (account management area) is so slow, it is actually resetting the connection and failing to load? Wow, talk about terrible.
Coraline Jones
If you think about it, City of Heroes/Villains is a standard MMORPG where you buy it at the store and then pay a monthly fee to play it. Guild Wars, on the other hand, only makes money if people buy the game, the "real world" fan merchandise, or online game upgrades (like character slots or PvP packs).
Guild Wars is still making money than City of Heroes/Villians, and I think that says quite a bit. I think that it's pretty amazing when a free online game is making more money than one that is charging every single user a monthly fee to play it. Keep in mind also that GW is super-cheap in the stores, with each chapter going for $17-30.
Guild Wars is still making money than City of Heroes/Villians, and I think that says quite a bit. I think that it's pretty amazing when a free online game is making more money than one that is charging every single user a monthly fee to play it. Keep in mind also that GW is super-cheap in the stores, with each chapter going for $17-30.
seut
not a single word about Tabula Rasa...
jhu
Quote:
Originally Posted by Ctb
That's probably true. Blizzard made over $1bn last year, most of which was likely from WoW. I wouldn't be surprised if WoW generates 2 or 3 times as much revenue as all of NCSoft's offerings.
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FrAnt1c??
Quote:
Originally Posted by jhu
blizzard's revenues are closer to 10x ncsoft's revenues
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Chronos the Defiler
Quote:
Originally Posted by FrAnt1c²
Blizzard owns both world of warcraft AND Starcraft, which is even bigger than WoW in japan and surrounding countries.
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They have 3 renowned titles under their belts.
Dr Strangelove
Quote:
Originally Posted by seut
not a single word about Tabula Rasa...
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Fates
Quote:
Originally Posted by FrAnt1c²
Blizzard owns both world of warcraft AND Starcraft, which is even bigger than WoW in japan and surrounding countries.
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Buster
Well I think the numbers for NCsoft published games are just average. Keep in mind that NCsoft cut back on marketing and other expenses just to make a profit out of the quarter which really isn't that great. Though I suspect they are assuming sales will be much greater once Aion and Guild Wars 2 hits the shelves whenever they decide to do so.
Zinger314
I thought CoH/CoV died.
warcrap
i really dont see why NCsoft wont bring games like, dragonica, punch monster, point blank, and smash star, to the united states of america and or canada i bet by doing so there profits will increase tenfold!!!
this is my biggest question i know it will cost them a couple bucks to bring them to the u.s but with the right promotions those games can be pretty successful in america for example dragonica can steal many players from maplestory.
this is my biggest question i know it will cost them a couple bucks to bring them to the u.s but with the right promotions those games can be pretty successful in america for example dragonica can steal many players from maplestory.
Striken7
For comparison:
Q2 2007: 8.3 billion KRW
Q3 2007: 13 billion KRW (Eye of the North release)
Q4 2007: 9.2 billion KRW
Q1 2008: 9.5 billion KRW
Sales numbers only, not profit.
Q2 2007 was 1 year since Nightfall's release, with customers eagerly anticipating a soon to come expansion.
I suspect in Q2 2008, 1 year since Eye of the North with no more expansions and no news of GW2, sales will go below the 8 million KRW mark.
Unless they continue cutting advertising and "other variable sales costs"; can anyone say Support team?
Q2 2007: 8.3 billion KRW
Q3 2007: 13 billion KRW (Eye of the North release)
Q4 2007: 9.2 billion KRW
Q1 2008: 9.5 billion KRW
Sales numbers only, not profit.
Q2 2007 was 1 year since Nightfall's release, with customers eagerly anticipating a soon to come expansion.
I suspect in Q2 2008, 1 year since Eye of the North with no more expansions and no news of GW2, sales will go below the 8 million KRW mark.
Unless they continue cutting advertising and "other variable sales costs"; can anyone say Support team?
The Meth
Quote:
Originally Posted by Striken7
For comparison:
Q2 2007: 8.3 billion KRW Q3 2007: 13 billion KRW (Eye of the North release) Q4 2007: 9.2 billion KRW Q1 2008: 9.5 billion KRW Sales numbers only, not profit. Q2 2007 was 1 year since Nightfall's release, with customers eagerly anticipating a soon to come expansion. I suspect in Q2 2008, 1 year since Eye of the North with no more expansions and no news of GW2, sales will go below the 8 million KRW mark. Unless they continue cutting advertising and "other variable sales costs"; can anyone say Support team? |
HawkofStorms
Quote:
Originally Posted by Fates Monk
That's true, but you only buy Starcraft for $30 once, not $18 every single month.
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Blizzard makes godly money. It really shouldn't be a surprise. It's like comparing A&W Root Beer sales to the entire Coca-Cola franchise. Of course they are going to have disparaging results. But that doesn't mean anything about the quality of the product (so stop the oh so subtle trolling, profits don't have anything to do with the quality of the games)
Mr. G
Well gaming is now, apparently (at least according to the GDC) the largest media industry out there
beating both box office and the music industry by a mile
beating both box office and the music industry by a mile
Snow Bunny
Quote:
Originally Posted by Dr Strangelove
I'm betting NCSoft wants to say as little as possible about that money pit.
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