http://www.plaync.com/us/news/2008/0..._q1_finan.html
SEOUL, South Korea, May 15, 2008—NCsoft® Corporation (KSE: 036570.KS) today announced financial results for the quarter ended March 31, 2008. On a consolidated basis, sales came to KRW (Korean Won) 88.1 billion (US $84.3 million), operating income of KRW 19.7 billion (US $18.9 million), and net profit of KRW 8.1 billion (US $7.7 million). Operating profit showed significant improvements quarter over quarter (63%) and year over year (16%).
Popularity of the Lineage® series in Asia, sustained sales of Guild Wars® and City of Heroes® in North America and Europe, and a decrease in expenses such as advertising and other variable sales costs were some of the primary reasons for the increase in operating income. Of note in Q1 2008, Lineage II reached record-high sales since its 2003 release.
In Q1 2008, NCsoft decided to take a one time write-off expense for the advanced development costs associated with the Spacetime Studios project, after determining the project did not fit into the company’s core development plan. That left a net profit decrease of 22% quarter over quarter and 43% year over year. However, excluding the write-off expenses, net profit would be KRW 15.2 billion (US $14.5 million) an increase of 48% quarter over quarter and 8% from the same quarter last year.
By region, sales came to KRW 49.8 billion (US $47.7 million) in South Korea, KRW 10.9 billion (US $10.4 million) in North America, KRW 8.9 billion (US $8.5 million) in Europe, KRW 9.6 billion (US $9.2 million) in Japan, KRW 2.8 billion (US $2.7 million) in Taiwan, and KRW 6 billion (US $5.7 million) in royalty income. The percentage breakdown of sales by region shows 57% in Korea, 12% in North America, 10% in Europe, 11% in Japan, 3% in Taiwan and 7% from royalty income.
By game title, sales came to KRW 29 billion (US $27.8 million) from Lineage, KRW 35.7 billion (US $34.1 million) from Lineage II, KRW 5.4 billion (US $5.2 million) from City of Heroes/City of Villains® and KRW 9.5 billion (US $9.1 million) from Guild Wars. The percentage breakdown of sales by game title shows 35% from Lineage, 43% from Lineage II, 7% from City of Heroes/City of Villains and 12% from Guild Wars.
NCsoft CFO Jaeho Lee said, “As proven once again in the Q1 financial results, we strongly believe our key franchise products, such as Lineage and Guild Wars, will meet our sales target with a strong customer base and continued content updates going forward.” And he added, “We plan to ensure the smooth launch of many new products in the next two to three years, which will strengthen our position as a global leader in online games.”
This summer NCsoft plans to launch its third closed beta test of Aion® before formally launching the much anticipated product later in the year. Casual online games such as Point Blank™, Punch Monster™, Dragonica™, and Love Beat™ are also scheduled for an official service launch later in the year.
NCsoft Q1 2008 Financial Results Announced
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Originally Posted by Ctb
The majority disagrees.
Although, the majority also thinks Lineage II is anything other than a giant pile of frustratingly boring crap, so the majority's mental faculties are a bit suspect... as is the case with most majorities. |
It isn't better than both because of that, which is what I was saying.
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| It isn't better than both because of that, which is what I was saying. |
I'll quit being a dick now, though. I realize you're just referring to your personal opinion on the matter versus that other guy's; I'm just being pedantic.
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Originally Posted by Ravious
Wow GW made $9.1 million that quarter! That is insane! I bet as soon as they start releasing GW2 info, they are going to get another sales hit.
Rock on, A.Net, rock on. |
I think I (barely) understand your theory, but I fail to see how you go from Occam's "By game title, sales... KRW 9.5 billion (US $9.1 million) from Guild Wars" to your complex theory.
Please share whatever secret shareholder info you have because if I was a shareholder and they said "this product sold this much" but the truth was "this product is being subsidized to make it look like it sold this much." I would not be a happy investor.
Please share whatever secret shareholder info you have because if I was a shareholder and they said "this product sold this much" but the truth was "this product is being subsidized to make it look like it sold this much." I would not be a happy investor.
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Originally Posted by Ctb
I don't know about that. Most of the sales come from Lineage II, but, more importantly, most of the titles sold were sold in South Korea where that game is very popular. It's a safe bet that Lineage II is basically subsidizing the other games at this point.
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Originally Posted by Ravious
I think I (barely) understand your theory, but I fail to see how you go from Occam's "By game title, sales... KRW 9.5 billion (US $9.1 million) from Guild Wars" to your complex theory.
Please share whatever secret shareholder info you have because if I was a shareholder and they said "this product sold this much" but the truth was "this product is being subsidized to make it look like it sold this much." I would not be a happy investor. |
You don't invest in the video game, you invest in the company. I know maths are tough sometimes, but stick with me here.
57 is a lot bigger than 12 or 10, and 34.1 million is a LOT bigger than 9.1 million. I don't know how much it costs to maintain and market Guild Wars, but the net profit was $7.7 million dollars. Not having Guild Wars would have meant a net loss of $1.4 million minus whatever it costs to operate the game per quarter. Not having Lineage II, however, may well mean not having a company anymore, and that means no Guild Wars.
This is all voodoo, like all economic analysis, and I would never claim to really know that much about economics since it's all bogus smoke and mirrors anyway. However, taking the numbers at face value and adding a few sound assumptions, Lineage II is keeping the company afloat while Guild Wars may or may not be completely paying for its own upkeep.
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Originally Posted by Ctb
Despite your smarmy choice of wording, I'll respond. Once.
You don't invest in the video game, you invest in the company. I know maths are tough sometimes, but stick with me here. 57 is a lot bigger than 12 or 10, and 34.1 million is a LOT bigger than 9.1 million. I don't know how much it costs to maintain and market Guild Wars, but the net profit was $7.7 million dollars. Not having Guild Wars would have meant a net loss of $1.4 million minus whatever it costs to operate the game per quarter. Not having Lineage II, however, may well mean not having a company anymore, and that means no Guild Wars. This is all voodoo, like all economic analysis, and I would never claim to really know that much about economics since it's all bogus smoke and mirrors anyway. However, taking the numbers at face value and adding a few sound assumptions, Lineage II is keeping the company afloat while Guild Wars may or may not be completely paying for its own upkeep. |
Please correct me if im wrong.
Well I wouldn't be smarmy if you read and responded to my post rather than quoting it and talking about something completely different (which isn't even apparent until you clarified it). I know words are tough sometimes, but stick with me here.
I said basically it is amazing that Guild Wars sales is still so high (considering relatively no new content and no subscription fees in most of the world). You said in direct response, "I don't know about that... blah blah subsidization." Subsidization has almost nothing to do with Guild Wars continued sales. It deals with NCSoft's health as a company and the subsidiaries' healths for sure. So maybe you just responded to the wrong post.
I said basically it is amazing that Guild Wars sales is still so high (considering relatively no new content and no subscription fees in most of the world). You said in direct response, "I don't know about that... blah blah subsidization." Subsidization has almost nothing to do with Guild Wars continued sales. It deals with NCSoft's health as a company and the subsidiaries' healths for sure. So maybe you just responded to the wrong post.
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Originally Posted by Ctb
Despite your smarmy choice of wording, I'll respond. Once.
You don't invest in the video game, you invest in the company. I know maths are tough sometimes, but stick with me here. 57 is a lot bigger than 12 or 10, and 34.1 million is a LOT bigger than 9.1 million. I don't know how much it costs to maintain and market Guild Wars, but the net profit was $7.7 million dollars. Not having Guild Wars would have meant a net loss of $1.4 million minus whatever it costs to operate the game per quarter. Not having Lineage II, however, may well mean not having a company anymore, and that means no Guild Wars. This is all voodoo, like all economic analysis, and I would never claim to really know that much about economics since it's all bogus smoke and mirrors anyway. However, taking the numbers at face value and adding a few sound assumptions, Lineage II is keeping the company afloat while Guild Wars may or may not be completely paying for its own upkeep. |
additionally, your assumption of a $1.4million loss without guild wars isn't correct. the $9 million in sales for gw is revenue, not profit. ncsoft's total profit was $7.7 million. you don't know how much profit gw contributes to this. it could be a little, it could even be negative. without a complete breakdown of the numbers, you really don't know.
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They will always make profit, because their market area is current in massive expansion, and has been since games emerged. The day they lose profitability is the day MMOs stop growing. I probably will be dead before that happens.
That doesn't excuse their flaws as a company. I am not impressed.
That doesn't excuse their flaws as a company. I am not impressed.
