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I am going to let you all in on a little secret: The reason why you see the same FoTMs and people running the same thing over and over is because the builds take advantage of people basically not knowing how to play the game. It really is that simple. If you run one of these builds 75% of the people you come up against are going to lose before the match ever even started because they have no idea what to do from the start. Lets look at some examples:
Air gank. There were 3000000000 posts on these forums crying about nerfing airgank and blah blah blah. Most people ran it because there was a good chance that you were going to win right off the bat because the other group didn't know what they were doing. It played off the inexperience of everyone playing the game at the time. Most monks didn't have a clue what prot spirit was (or a prot monk for that matter), and god forbid you include a ward into your build. Now adays someone wants to make an airgank group and they are called utter noobs. And, look at that, THERE WAS NO NERFING DESPITE EVERYONE CONSTANTLY CRYING ABOUT IT.
Smite. I remember the first time I went into tombs with EA and we were running smite. This was about the same time airgank was becoming popular. It was so bad groups would literally just stand there and do absolutely nothing and just die. They had no idea what to do with themselves. Then of course we all would get one of two tells after the match was over (wow wtf was that, or I am reporting you to Anet for hacking). It wasn't even a challenge because most people didn't even have a clue of what was going on. As the months went by the new counter was to try and run away from the smiting. To this day, I still join PUGs, and even guild groups for that matter, whose only solution to smiting is to try and run away from it. I mean, you are kidding right? And then you wonder why you see it so much in tombs.
Spirits. This one is my absolute favorite. 95%-97% of spirit groups have absolutely no idea what they are doing. They rely on winning by basically spamming every spirit in the world in the hopes of annoying the other team to death I guess. My favorite team is the one who takes the alter, and then spams predatory season. How the hell do you expect to hold off 2 teams, even with fertile up, when you are gimping your healing capacity by 20%? You don't even need to attack the monks on this team it is so pathetic. Slap lingering curse on the hero and it is gg. Then of course the tells of "that is impossible" are soon to follow. There of course is another one of my personal favorites, which is the team that literally spams natures renewal every second they can, yet they run a bloody prot monk. They throw up aegis and and prot spirit and within 2 seconds it is down because they were spamming natures.
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WARNING: Do NOT troll on these forums. Next time, I will delete your entire post without hesitation. .. Aria
K

They probably know more about the game then most of the devs do.