I sometimes wonder if it just boils down to a matter of perspective.
I think it was Karyuu who said if you want grind, try Silkroad. (If I've put the wrong name on who stated such, I apologize).
I used to play another F2P MMO known as Flyff. I'm sure some of you, or many of you, know it and have played it. To me, that game is the absolute defination of "Grind", for there is nothing else for you to do in that game except Grind to level. You log in, you find a partner, you kill things. That's it. Grind your level up so you can get one new skill, maybe wear a new piece of armor. Then it's back to grinding, again. There is no gameplay content. There are only a handful of quests and they're anything but rewarding. There's no such thing as missions, end game content, story, worthwhile pvp, places to explore, events and/or events worth participating in. And if you think the GW community is awful, spend a month in Flyff. From my seat, the GW community is outstanding, helpful, and fun to be a part of. Not without it's bad apples, but wonderful nonetheless.
When I compare that of Flyff (and similar games as well) to what I've found in Guild Wars, Guild Wars is a polar opposite of what I view as a grind fest. Here, in Guild Wars, I've found things to do because there are things to do and not because I HAVE too, but because I choose too and it provides a challenge to do so.
I have missions to gain masters on - Still. I don't feel that's a grind. It kind of reminds me of the old days, like Super Mario Bros. on the NES, or Zelda. Stuck on one part of a level and it takes you 'x' amount of times before you figure out just the right way to do it.
I have yet to step foot into the FoW, or UW; I've been playing since December 2006. Yes, some peoples jaws have droppped, I'm sorry. I'm just waiting to do it with my Guild.
I've only recently unlocked Team Arenas. Again, sorry for your dropped jaw. It's mostly because I only pvp once a week, but I have a goal to make it to HA. It sounds like a blast.
I have Masters Difficulty Quests to finish.
I still have those pesky Titan Quests to take down.
I have two more parts of Sorrows Furnace to complete.
I have elites to hunt down.
I'd like to start doing GvG.
I've begun working on new classes that I've never played (Assasin, Rit, & Mesmer) so I can learn new methods of playing and gain more knowledge of abilities.
I still have Hard Mode to conquer. (Only working on that in Proph because I won't start HM in Cantha, or NF until I've earned my Protector).
There are still areas I've yet to fully explore and take in. It was only a month ago, or so, I discovered the portal between the Crystal Overlook and the Crystal Desert, a travel beteeen Elona and Tyria.
I don't have EoTN yet. Still more there.
....And there is more I could list, but I'll leave it for now.
Now I won't say that I don't have my fair share of discontent with certain decisions, choices, and mechanics Anet has taken since I've been playing. I do in fact have "issues" with some things. However, I still feel perspective is part of the larger issue. That perspective being what one defines as Grind and what one doesn't.
Because I'm not limited to one goal, that being just levelling, I find nothing in Guild Wars that falls into my catagory of "grinding". I have numerous personal goals that I'm choosing to achieve on my own time.
When I recieved Prophicies in Dec. 2006, it took me until early July, 2007 to complete it. Some of my friends did it in two weeks and got bored. Is that Anets fault, or someone elses? It was my choice to work through the game at my pace. Enjoying my surroundings, exploring every nook and cranny, reading all the quest dialogue, putting myself into the story, making sure I got "Masters" in all missions before proceeding to the next one. As a result, I have truly enjoyed every second of my time in GW and continue to do so. Sure, I was frustrated at times, but to succeed after so many failures, the enjoyment of completion is more enjoyable.
Surely I can understand that for those long time Vets of the game, who have been here since Day 1, probably have completed every aspect of this game. I, for one, can agree that over time a game can run its course on enjoyment. If I had all Guardian Titles, Cartographer, Maxed SS and LB out of my ying-yang, could run UW with my eyes closed, master every build, and so forth; yeah, I'd be bored out of my skull. However, I find it difficult to place blame soley on Anet. Any game, eventually, runs its course on players and there is a ton of truth in the saying that you cannot please everyone. Which leads me to this next part....
Maybe I'm not one to nitpick at wording on boxes for descriptions, but there's only so much one game can provide before the development of it equally runs its course, just as a players interest can run its course. Unlike many other MMO's who simply don't add new content ever, or when/if they do it's very little, GW still tries. That is something that can't be said for a lot of places. There's only so much a game can do to keep the game alive, for lack of better wording, without venturing across that fine line of making it a whole new game. From my seat GW1 has done it's best at providing new material without totally destorying the original concept. Of course, that's only my view.
And to that note, perhaps that's why we draw closer to GW2. For that the development on GW1 has long ago reached its pinacle for what it was intended. That it can no longer sustain its original values while keeping the community content with what's here. Now comes the time that the focus on development is directed towards the new version that all of us will start from scratch. So then will the cycle start over, where GW2 will breed to a new rise, growth, a pinacle, and in its following years after its release, begin to stale, but as far as GW2 is concerned, I'll save any opinions on what it is, or will be, when I've played it.
I also feel that perhaps some of the issues facing some players is the easy access to information on how to literally run through the game with little to no work. For instance, the wiki.
I have never used the wiki to guide me through any mission. Only until I complete the mission do I look it up to see what I did right, what I did wrong, and what I can do better next time; After I've done it on my own. I do the same with console games too. Take Final Fantasy games as example. Most of my Buds all bought the game guides and walk throughs. I didn't. They all finished it within weeks. Me? About 6 months. They were bored, I wasn't. But back on point, my primary use for the wiki is only for referencing material such as having on hand the correct amount of materials required for a certain set of armor, or looking up a term I don't understand. I honestly had to look up "FFF" before.
Anyways, with the amount of Runs people take by paying, the seemingly increased amount of begging in starter areas (ascalon, Kama, Shing), or simply having a complete walkthrough guide to the game so easily accessible, I often wonder if it really is such a surprise that some players quickly become bored with a game that has so much content in it. As though the idea of putting in a tiny bit of effort to achieve what you seek is a far fetched idea. Again, though, that is only my viewpoint and does not speak for anyone else but myself.
Anyways, I am sorry for writing a novel. I just wanted to add a perspective from a player who hasn't played from the start, but is still nonetheless, part of the Guild Wars community.